I'm Marita Peterson, a marketing operations and revenue operations specialist with 7+ years building the systems, workflows, and data infrastructure that power B2B SaaS growth.

I architect marketing automation platforms (deep HubSpot expertise across Marketing, Sales, and Service Hubs), design complex workflows that handle real-world edge cases, and solve the operational problems that break at scale. I've managed CRM migrations, fixed critical deliverability crises, and built the data architecture that connects marketing through sales to customer success.

My technical background includes platform administration, cross-system integrations, compliance management (GDPR, CCPA, CASL), and turning messy operational challenges into scalable solutions. I've worked primarily in fast-paced startups and small teams where you build systems from scratch, troubleshoot under pressure, and ship solutions without waiting for perfect.

If you need someone who can architect your marketing tech stack, automate what's manual, and make your data actually useful—let's talk.